The project is framed within the PISL (Integrated Local Development Program) “Riviera of the Cedars: Affordable, Sustainable, Competitive”, a project for promotion and tourist reception led by an association of 9 Calabrian municipalities led by the Municipality of Scalea (CS ).
Association of 9 Calabrian municipalities led by the Municipality of Scalea (CS)
Period of implementation
Activities and realised solutions
BBS has developed an innovative integrated project of HW and SW for tourist and cultural promotion of the Rivera of the Calabrian Cedars.
It is a project that includes a number of supplies, services and works:
- supply, installation and maintenance of 9 outdoor multimedia touchscreen information kiosks, complete with software for editing, managing and updating of multilingual multimedia by BBS for the project;
- supply and maintenance of a multi-language multi-platform software system (Italian, English, German, French, Russian), which was specially developed for the project, consisting of: web portal, which was optimised for viewing on mobile devices (smartphones and tablets), a complete dedicated online booking system; iOS, Android and Windows Phone;
- SEO services (Search Engine Optimization) and integration with social media;
- The service of production of new multilingual media content for tourism promotion: photographs, virtual thematic tour, commercials and promotional videos including translations and multi-language voice-overs (Italian, English, German, French, Russian);
- training services for employees of the client, to make the town independent for the subsequent upgrading of multimedia content of the web portal, the app and interactive content in electronic information panels;
- supply and maintenance of additional hardware (servers, PCs, etc.);
- multimedia interactive commercials promoting tourism on the platform Orio KUBE ™ BBS at the Orio al Serio nairport in Milan
- 10 days Tourist Live Assistant, with a multilingual remote operator willing to provide users / visitors and information services live video call through interactive totems installed on the territory.